On July 6-8, the global multi-category sporting goods trade platform ISPO SHANGHAI - Asia (summer) sporting goods and fashion show will be held for the second time at the Shanghai New International Expo Center. Based on its successful debut in 2015, ISPO SHANGHAI 2016 once again ushered in an increase in the number of exhibitors. More than 500 brands from more than 20 countries will showcase the latest products, leading technology and cutting-edge trends in the sports industry. This exhibition will further strengthen the advantages of outdoor sports while deepening the cross-border integration of “outdoor+†categories such as running fitness, water sports, sports trends, tourism services, and functional surface materials, and building a “sports lifestyleâ€.
With the formal introduction of the State Council's No. 46 document, its development goal clearly stated that by 2025 the total size of the sports industry will exceed 5 trillion yuan, which will become an important force in promoting the sustained economic and social development. According to statistics, at present, China's entire sports industry market scale is less than 700 billion yuan, which means that including 2016, the total amount will increase by nearly 10 times in the next decade, and the development of the Chinese health sports market The outlook is good.
ISPO SHANGHAI 2016 will usher in the collective recruitment of two excellent organizations in China's outdoor industry, the “Optimized Chamber of Commerce†and the “Light Searching Tripâ€. At the same time, more important outdoor sports brands such as Cimalp, Discovery, Fjallreven, Kelme, and Koostyle will also participate. Lifestraw, MBC, Millet, Nikon, Sea To Summit, SWIX, THULE, ULVANG, YKK.
The running and fitness area was favored by brands such as 2XU, 361 Degrees, LIN MD+, LP, Prosperous, Rehband, and SKLZ; and such water sports brands as Aqua Marina, Easigo, OSAH, Point 65, Starboard, Boreas, GOLA, Gopro, etc. Micro, Penny Madrid, Oakley and other sports fashion brands, Beidou, LETV, YUNEEC and other sports electronics brands will also be unveiled.
At the same time, both the domestic and international sports industry have paid great attention to ISPO SHANGHAI. This year it has added a new Czech Republic Pavilion. The number of exhibitors in South Korea and Taiwan has also increased significantly.
Up to now, nearly 10,000 sports professionals have conducted pre-registration visits, of which 20% are agents and dealers, and 38% are retailers of different channels, including sports franchise channels, shopping mall channels and e-commerce channels; 15% from sports clubs; 11% from department stores/shopping malls; other audiences include importers and exporters, brands, media and investors.
Among all the audiences, the proportion of those operating outdoor-related industries is as high as 71.91%. With the cross-border cooperation and the general trend of integration and development, the concept of “outdoor+†has gradually become popular.
Through detailed surveys and surveys, the vast majority of visitors visited the ISPO Shanghai Summer Fair in addition to meeting the purchasing and ordering needs. It is hoped that through the ISPO SHANGHAI a multi-industry cross-border sports industry, suitable partners will be explored. New business direction, participation in seminars and discussion forums to understand the industry's latest industry trends.
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