Investment in Guangdong Province drives the corrugated equipment industry to rise steadily

After the outbreak of the economic crisis, the 4 trillion stimulus plan of the domestic government is helping the industry tide over the difficulties. The new survey data of the Guangdong Provincial Bureau of Statistics shows that the economic operation of Guangdong has steadily rebounded from January to August, and the pull effect of domestic demand has gradually released, and the growth of investment and consumption has increased. Moving higher month by month, the decline in external demand continued to narrow. As a corrugated carton packaging industry, it naturally benefits. The reporter learned from the information of the 2010 China International Corrugated Exhibition (SinoCorrugated 2010), which will be held on April 7, 2009 in Houjie, Guangdong Modern International Exhibition Center. The long-awaited corrugated equipment company is starting to make an appearance. More than 300 exhibitors from BHS, BOBST, Shanghai Xuheng and Nanhai Nantai have indicated that they will bring new equipment and technology to the exhibition.

The Goldman Sachs research report believes that the Chinese government's stimulus measures are driving China's economy from export-oriented to domestic investment-oriented transformation. Investment-led, government-sponsored enterprises to promote the development of domestic demand market in this round of Guangdong's economic development is very important. Obviously, it has injected a steady stream of vitality into Guangdong's current and future economic development. From January to August, the investment in fixed assets of Guangdong society was 616.798 billion yuan, a year-on-year increase of 18.5. Among them, the capital construction investment was 287.609 billion yuan, up 15.5%; the renovation investment was 65.336 billion yuan, up 7.4%; the real estate development investment was 177.948 billion yuan, up 27.7%, and other investment was 85.906 billion yuan, up 20.3%.

Invested by investment in Guangdong Province, enterprises in Guangdong Province have benefited. According to Luo Weibin, general manager of Guangdong Wanlian Packaging Machinery Co., Ltd., one of the international corrugated exhibitors, the company’s domestic orders increased significantly this year, and foreign orders decreased compared with the same period last year. Luo Weibin believes that the domestic government stimulus plan has driven the development of domestic manufacturing industry, while the development of manufacturing industry has further driven the demand of the packaging industry. Therefore, although the overseas orders were reduced due to the financial crisis this year, the increase in domestic orders basically offset the crisis. Negative impact. After participating in SinoCorrugated 2009, Luo Weibin said that the development of domestic enterprises can not only look at the current market. At present, the competition in the corrugated packaging machinery market is fierce, and the domestic market has become saturated. Enterprises should focus on the international market and improve the technical indicators and technological content of their products.

According to incomplete statistics, the domestic market share of corrugated carton packaging equipment is about 90% in China, the market share in Asia is about 28%, and the market share outside Asia is only 8%, which indicates that domestic The global share of corrugated carton packaging equipment is still quite low, and its market development space is quite broad. For domestic corrugated box equipment suppliers, it is imperative to actively explore overseas emerging markets and diversify the export market. In order to occupy the international market and broaden the export channels, experts suggest: first, reduce costs, maintain price advantage; second, improve product quality, increase scientific and technological content; third, improve after-sales service, and actively seek reliable agents in the local area. As long as China's corrugated packaging equipment suppliers can optimize their product mix, accelerate industrial upgrading and increase added value while maintaining price advantage, they will enhance their export competitiveness. The 2010 China International Corrugated Exhibition (SinoCorrugated 2010), which will be held in April next year, will bring together many resources of the industry. With the geographical radiation advantage of Southeast Asia, it will integrate the economic development of Asia-Pacific packaging industry and create a professional export trade platform for Chinese enterprises.

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