Although this year's market economy is less affected by the sluggish market economy, the wooden door market is not very good, but at the end of this year's "golden node", the promotion activities of various wooden door brands have continued one after another. From the market point of view, many wooden door enterprises have begun to warm up the year-end promotion. Even as early as the end of November, some companies have already opened the end of the year promotion activities, and held the annual festival - the national wooden door. It is also called "full-line product participation, annual insured price", and also specially customized the celebration products for this event. Other promotions such as the slogan “The factory price is mad†and the “naked bloody battle†are also common.
In fact, not only the wooden door enterprises have opened up the big promotion model, but other enterprises have also promoted the big ones at the end of the year. However, are these promotions really low-priced? Is it really profitable? Not at all. In the year-end promotion of each enterprise, some words such as “the lowest in the whole year†and “the lowest in history†can be seen everywhere. This can not help but make consumers feel that when the year is approaching, it is the time when corporate concessions are the strongest. However, this is not the case.
A practitioner believes that the so-called "lowest year" basically does not exist. The “lowest price of the year†for these promotions generally has two situations. One is the gimmick made by the company, or the special price is used to create the lowest price. The other is that the company can’t do it anymore, and it will be closed next year. Before returning to this big sale. For a wooden door company that wants to do long-term, this 'suicidal' promotion method will not be chosen. But for the low-priced sale before the collapse, the price is appropriate, but the later service is easy to have problems.
Relevant people have also said that whether the promotion at the end of the year is really the lowest price in the whole year, there is no research. Using the end of the year to promote the final performance is a common method used by many companies at the end of the year, but this does not mean that there will be a lowest price at the end of the year. The product that sells the lowest price will definitely have reasons for his low price, such as defective products, old models and so on. A person in charge of home store marketing said that when the company is doing promotions, the lowest price of the word "the most" is unreasonable. The word "most" is too absolute. Any absolute word is specified in the Advertising Law. Both are disabled. As the saying goes, the purchase does not sell the fine, the promotion policies introduced by the merchants in different periods are different, can not say that the end of the promotion is the lowest price. â€
In short, the wooden door industry will welcome the annual sales promotion is indeed true, but as for its "lowest price", consumers need to be rational.
Document.body.oncopy = function () { setTimeout( function () { var text = clipboardData.getData("text"); if (text) { text = text + " This article comes from China Wooden Door Network, China's well-known wooden door industry portal Website! (http://) Detailed reference: "+location.href; clipboardData.setData("text", text); } }, 100) }Fei County Mingtao Electronic Co.,Ltd , https://www.yourbeautyassistant.com